How many times have you selected airline seats prior to boarding an flight? I bet majority of you have, as I have. What if hotels gave you an option to select your room prior to you arriving via an online system similar to what airlines offer. On many occassions, I have had business travelers mention to me that they would like the same room as last time. However, due to occupancy restrictions, they end up with different rooms. Airlines took notice of guests booking their exit row seats first, and put a premium on those seats for a nominal fee. They turned a request into an revenue generator. Hotels should place a premium on upgraded rooms and place an option for guests to select prior to arrival. Many times an hotel would get an negatice review due to guests not getting a room that they desired. This system would enable more guest satisfaction along with higher incremental revenue for hotels. Win-win situation!
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